CHIEF OF MARKETING, RISK MANAGEMENT & COMPLIANCE EXPERT. INTERNATIONAL ECONOMIC RELATIONS MAJOR. MAIN SUPERPOWER: BUILDING STRONG YET FLEXIBLE STRATEGIES AND SEEING THE FULL PICTURE FROM THE VERY FIRST STAGES OF WORKING ON YOUR PROJECT.
TECH LEAD, JUNIOR MARKETING MANAGER. MAIN SUPERPOWER: PERFECT BALANCE BETWEEN LOGICS AND AESTHETICS. WORKING WITH MARKUS YOU DON’T NEED TO CHOOSE BETWEEN SITE THAT LOOKS GOOD AND SITE THAT SELLS GOOD. YOU WILL GET BOTH.
FILLING IN A BRIEF, MEETING WITH A TEAM. THIS STEP IS MEANT TO PROVIDE US WITH ALL THE INFORMATION REQUIRED FOR A BASIC ANALYSIS OF YOUR PROJECT AND THE WHOLE MARKET WE’LL BE WORKING FOR.
Basic analitics
ASSISTANCE IN INDENTIFYING AND STATING YOUR MAIN TASKS AND GOALS, WORKING ON A BASIC TARGET AUDIENCE AND MARKET ANALITICS, CREATING A PROJECT’S ROADMAP.
Market research
MARKET RESEARCH: COMPETITORS ANALYSIS, ACCUMULATION AND PROCESSING OF STATISTICS. FORMATION OF PRIMARY HYPOTHESES, SEARCH FOR WHITE SPOTS, WORKING ON WHICH WILL POTENTIALLY HIGHLIGHT YOUR BRAND AMONG ALL THE COMPETITORS.
Concept & strategy creating
CONCEPT CREATING, BRANDING, BUILDING OF A PROMOTION STRATEGY. NAMING, ASSOCIATIONS, EMOTIONS, BEHAVIORAL CHARACTERISTICS AND INTERESTS OF THE TARGET AUDIENCE.
Tests & final analitics
TESTING AND CONFIRMATION OF HYPOTHESES, CREATING OF A BRANDBOOK WITH INSTRUCTIONS AND RECOMMENDATIONS.
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